88th Macy's Thanksgiving Day Parade

NEW YORK, NY - NOVEMBER 27: A general view of Macy's balloons at the 88th Annual Macy's Thanksgiving Day Parade outside Macy's Department Store in Herald Square on November 27, 2014 in New York City. (Photo by Ben Hider/Getty Images)

Ben Hider - Event Photographer based in New York City and Westchester

The Macy's Thanksgiving Day Parade is an annual parade presented by the U.S.-based department storechain Macy's. The tradition started in 1924,^[2] tying it for the second-oldest Thanksgiving parade in the United States with America's Thanksgiving Parade in Detroit (with both parades being four years younger than the 6abc Dunkin' Donuts Thanksgiving Day Parade in Philadelphia). The three-hour Macy's event is held in New York City starting at 9:00 a.m. Eastern Standard Time on Thanksgiving Day, and has been televised nationally on NBC since 1952.