Macy's
Macy’s Fourth of July Fireworks Display Photographer for Macy’s and Mary Giuliani Catering and Events.
I’m eager to photograph more press events, where the energy is high, the moments are fleeting, and every shot has the potential to tell a story that makes headlines. Whether it’s capturing key interactions, reactions, or behind-the-scenes moments, I love being part of the action and turning those pivotal moments into timeless images.
Photographing the Macy’s Thanksgiving Day Parade was an unforgettable experience. The energy of the crowd, the bright colors of the floats, and the excitement in the air made it such a unique event to shoot. I love capturing the joy and spectacle of big events like this, and the Macy’s Parade did not disappoint. From the massive balloons floating through the streets to the incredible performances, there was always something happening that kept me on my toes.
As a photographer, it’s all about getting those perfect moments in the chaos of a live event. The key to capturing the essence of the parade was being in the right spot at the right time. Whether it was a close-up of a performer or a wide shot of the parade stretching down the streets of New York City, I made sure to capture the excitement from every angle.
If you’re looking for a photographer to document your next event, I’d love to help capture the energy and essence of it, just like I did at the Macy’s Thanksgiving Day Parade. Whether it’s a parade, performance, or any live event, I’m always ready to get the shot that tells the story.
#Macy'sThanksgivingDayParade #ParadePhotography #NYCPhotography #EventPhotography #ThanksgivingPhotography
Very happy to be working for the Associated Press today and the amazing team at Kalahari Resorts. they put together quite the float for the parade.
Fourth of July Fireworks display photographed from the 64th floor of One World Trade Center in New York City.
Photographer Ben Hider
The Ronald McDonald balloon goes down 6th Avenue for the 89th annual Macy's Thanksgiving Day Parade as seen from above street level on Thursday, Nov. 26, 2015, in New York. (Photo by Ben Hider/Invision/AP)
A marching band walks down 6th Avenue for the 89th annual Macy's Thanksgiving Day Parade as seen from above street level on Thursday, Nov. 26, 2015, in New York. (Photo by Ben Hider/Invision/AP)
The Ronald McDonald balloon goes down 6th Avenue for the 89th annual Macy's Thanksgiving Day Parade as seen from above street level on Thursday, Nov. 26, 2015, in New York. (Photo by Ben Hider/Invision/AP)
A prisoner float goes down 6th Avenue for the 89th annual Macy's Thanksgiving Day Parade as seen from above street level on Thursday, Nov. 26, 2015, in New York. (Photo by Ben Hider/Invision/AP)
Ben Hider - Event and Portrait Photographer based in New York City and Westchester
30 Years Of I-N-C Collection Celebration
30 Years Of I-N-C Collection Celebration
30 Years Of I-N-C Collection Celebration
30 Years Of I-N-C Collection Celebration
NEW YORK, NY - NOVEMBER 27: A general view of Macy's balloons at the 88th Annual Macy's Thanksgiving Day Parade outside Macy's Department Store in Herald Square on November 27, 2014 in New York City. (Photo by Ben Hider/Getty Images)
Ben Hider - Event Photographer based in New York City and Westchester
The Macy's Thanksgiving Day Parade is an annual parade presented by the U.S.-based department storechain Macy's. The tradition started in 1924,[2] tying it for the second-oldest Thanksgiving parade in the United States with America's Thanksgiving Parade in Detroit (with both parades being four years younger than the 6abc Dunkin' Donuts Thanksgiving Day Parade in Philadelphia). The three-hour Macy's event is held in New York City starting at 9:00 a.m. Eastern Standard Time on Thanksgiving Day, and has been televised nationally on NBC since 1952.
It's always fascinating to be able to photograph behind the scenes and attending the run through of the Macy's Thanksgiving Day Parade is an absolute honor for a photographer. They shut down 34th street two evenings in a row and bring out almost all of the performers to check the run through and lighting.
Ben Hider - Event Photographer based in New York City and Westchester
The Macy's Thanksgiving Day Parade is an annual parade presented by the U.S.-based department storechain Macy's. The tradition started in 1924,[2] tying it for the second-oldest Thanksgiving parade in the United States with America's Thanksgiving Parade in Detroit (with both parades being four years younger than the 6abc Dunkin' Donuts Thanksgiving Day Parade in Philadelphia). The three-hour Macy's event is held in New York City starting at 9:00 a.m. Eastern Standard Time on Thanksgiving Day, and has been televised nationally on NBC since 1952.
Macy's Thanksgiving Day Parade Rehearsals - Day 1
Ben Hider - Event Photographer based in New York City and Westchester
The balloons in the Macy's Thanksgiving Day Parade come in three varieties. The first and oldest is the novelty balloon class, consisting of smaller balloons, some of which fit on the heads of the performers; the largest of the novelty balloons typically require approximately 30 handlers. The second, and most famous, is the full-size balloon class, primarily consisting of licensed pop-culture characters; each of these is handled by exactly 90 people. The third and is the "Blue Sky Gallery," a program that ran from 2005 to 2012 and transformed the works of contemporary artists into full-size balloons.
The following is a list of balloons that have, over the years, been featured in the Macy's Thanksgiving Day Parade, sorted by their first year in the lineup. Underlined items indicate entries in the Blue Sky Gallery.