Shooting the Venu IPO at the NYSE was an exciting return to familiar ground for me, having worked there every day as the house photographer for years. Armed with my Canon R3, I captured everything from the buzz on the trading floorto the big moment at the bell-ringing ceremony. The fast autofocus and high-speed shooting of the R3 made it easy to keep up with the action, whether it was executives celebrating, traders reacting, or the company’s logo lighting up the iconic NYSE screens. I switched between a wide-angle lens for the sweeping energy of the floor and a telephoto lens to get tight shots of leadership. The NYSE lighting can be tricky, but knowing the space so well, I adjusted my ISO, shutter speed, and aperture on the fly to keep everything crisp. Later, I fine-tuned the shots in Lightroom and Photoshop, making sure Venu had stunning images for their press releases, social media, and investor relations. See more photos here and here
If you need a photographer for your IPO at Nasdaq or the NYSE please let me know. I have covered hundreds of IPO’s at the New York Stock Exchange and dozens at the Nasdaq Market Place in Times Square.