It’s been a real journey working on video content as well as working as a full time photographer. It adds an element of story telling and narrative that I miss as a photographer sometimes.
Fashion NY
New York Fashion Week - Fekkai at Pamella Roland
It's a rare moment for me to cover fashion again, I had spent years working as a press photographer for Getty Images and have covered a number of fashion weeks during that time, I even worked for a small italian fashion house one year covering several presentations a day. My good friend Hal Horowitz referred me to one of his clients and I was able to spend the afternoon backstage with the talented style team at Fekkai getting them ready for the Pamella Roland show. Most images were shot with the Leica Q and a Canon 1DX and Canon 5DS. The press riser with all of the european photographers is always quite a laugh. I had forgotten that they yell at the models if they walk off center "IN THE MIDDLE!! IN THE MIDDLE!!"
Hopefully next fashion week I can work more behind the scenes jobs for hair or makeup sponsors. It's nice to have the freedom and the access to shoot however I like.
Ben Hider - Event, Food and Portrait Photographer based in New York City and Westchester
Frederic Fekkai & Co. is the leader in luxury hair care, offering a complete range of innovative products and exclusive, full-service salons. The Company is dedicated to providing total beauty and creating a unique portrait of style for each individual. Frederic Fekkai products are distributed through the finest beauty retailers around the world and, of course, in the world famous Frdric Fekkai Salons.